A passion for coffee for over seventy years
When twenty-six year old Pietro Fiorenzato founded his own company in Mestre in 1936, he had already gained specific experience collaborating with one of the few coffee grinder-doser factories existing at the time. To his knowledge, he added his passion and a strong inclination to offer, from that moment onwards, the perfect balance of quality and innovation.
His business continued to grow but it was brought to a halt during the Second World War, when his factory was destroyed by bombing. It was certainly tough but Pietro Fiorenzato used all his energies to rebuild the business.
In the following decades, production continued with a focus on high quality, for which the FIORENZATO trademark has always been known.
In 2005, the founders two grandsons Manuel and Christian decided to bring about a significant change in the company by paying increased attention to research and the application of technology.
The everyday pleasure that comes from a great tradition
Italian roasted coffee is a speciality known throughout the world: it is a good way to begin the day, fittingly end a lunch, or indulge in a delicious break during the day.
A truly excellent quality coffee must be processed to perfection right from the start. Naturally, the first delicate and essential stage is roasting. The coffee beans are then packaged and sent to thousands of bars and restaurants, where they are freshly ground, and coffee is prepared and served.
One of the most important stages is grinding, as it is the moment when the coffee beans become powder: this must be fine and uniform, always consistent and with no variation in texture. Only in this way can coffee provide its fragrance and unique taste. It is also the pride and joy of bars, hotels and restaurants that are used to offering their customers only the best.
Cutting-edge technology for superior performance
The drive towards innovation allowed FIORENZATO to manufacture state-of-the-art products and solutions for all grinding needs in the bar sector.
A good example is the revolutionary Inverter system, with its exclusive company patent, which transfers technology for industrial grinders to ones for bars: the system, made compact to avoid increasing the size of the coffee grinder, ensures absolute precision and consistency for grinding, reducing motor consumption, operating noiselessly and showing exceptional reliability even when in operation for a long time.
Anticipating the times and being the first to offer the solutions the market demands is a company strategy that has also led to new touchscreen displays with CapSense technology, now with a bigger and more intuitive full-color display, with virtual keys instead of real ones: a truly innovative choice, in a sector where the keyboard is under continuous stress for many hours, which provides extraordinary results in terms of efficiency, resistance and durability over time. The display also shows statistics on coffee consumption and wear monitoring for the grinders.